Showing posts with label vanity publishing. Show all posts
Showing posts with label vanity publishing. Show all posts

Tuesday, 27 April 2010

Will I Get Published Any Other Way?

A few weeks ago I corresponded with a frustrated writer who was considering vanity publication. When I advised her against it she replied with words to this effect:
“I can see why you don’t like it. But I can’t get my book published any other way. There are millions of writers out there, and only a few of them get a publishing deal. It’s luck more than talent these days.”
It saddened me that she considered publication some sort of lottery, rather than the meritocracy it really (mostly) is. It also saddened me to think that she valued her work so little that not only was she prepared to give it away, she was also prepared to pay someone to take it off her hands. This has to be wrong: we all work hard at our writing, and we should recognise its true worth. Even if our work is not appropriate for mainstream publication it still has value, which can be measured by the efforts we’ve put into it and the satisfaction we’ve derived from writing it: why hand it over to a company which is only interested in how much money you give it, and not how well your book reads, looks or sells?

There will always be books which are not appropriate for mainstream publication, because of their subject matter or their writer’s lack of experience or talent. I would never recommend that the authors of these books use a vanity press: such presses are almost always exploitative, costly and ineffectual when it comes down to producing a high-quality book and then selling those books to anyone but their authors. So what alternatives are out there for writers who are desperate for publication, but who are not likely to attract the attentions of the mainstream press?

This is where self-publication comes into its own. It is available to everyone and needn’t cost a penny if you choose a POD provider like Lulu, CreateSpace or Lightning Source (and yes, I’m well aware that there are other options out there and I hope you’ll suggest a few which aren't vanity publishers in disguise). POD providers allow you to download your text into a book template and add your own cover art or image (or they provide you with stock images which are copyright-cleared). The book will be available for sale through the POD provider’s website, and if you pay for an ISBN to add to the package you can also get it listed on Amazon and other online retailers. You’ll be able to correct or amend the book at any time, without paying any extra cost (although substantial alterations require a new ISBN, which you will have to pay for). But doing that will give you everything that a vanity publisher will give you, at a far lower cost.

Monday, 15 February 2010

Persistence Or Desperation?

In the relatively short life of this blog (I began blogging in June 2008), I've told just three people that they are not welcome here.

One was a writer who argued with me about YouWriteOn's vanity-publishing scheme. I didn't object to his arguing: we are all entitled to express our own opinions. But I did object to his sneering and insults, and to his somewhat abstract leaps of logic, and they led to me telling him to leave.

Another was a writer who repeatedly used to this blog as a forum in which to insult and libel others. I deleted his comments and warned him that I would delete anything else that he contributed. He has now mostly shut up, although he does still try his luck from time to time (without any success, I’m glad to say).

The third was a writer who asked me for help in finding an agent or a publisher. A quick look at her work confirmed that she was nowhere near ready for publication; and the publishers who had asked to see more of her work were both of the pay-to-play variety. When I advised her to revise more, and avoid those publishers, she sent me several angry emails and wrote a couple of long blog posts about how rude and discouraging I had been; and when I tried to reply to her blog-posts, she deleted my comments.

She made potentially libellous comments about me on a few other blogs; she visited the blogs of bannee number two and tried to poke him into action again; and she emailed friends of mine, warning them against me.

A couple of months later she emailed me, asking for advice on a couple more (you've guessed it) vanity presses; and ended with a postscript which explained how she had forgiven me for my rudeness towards her.

I ignored her email and a few days later she emailed me again only her tone was a little less friendly. I continued to ignore her; she continued to email me every few days, becoming ruder each time.

When her e-mails finally became threatening I replied. I told her I wouldn't respond to any more of them, and that I didn't want to hear from her ever again, and that was pretty much it. Until yesterday. Guess who I had an e-mail from?

Hello, Jane, remember me? It's your old friend [name withheld] here, wondering why I haven't heard from you. The good news is that I got a publisher interested in publishing my book. The printing is going to cost me £2,750 but I think my writing is worth investing in. What do you think?
She's not going to like my reply.

Friday, 20 November 2009

Harlequin Horizons: An Update

Harlequin’s venture into “self-publishing” (I use the inverted commas because although that’s what they’re calling it it’s not self-publishing, it’s vanity publishing) has gathered a huge amount of criticism since I blogged about it earlier this week.

Jackie Kessler has written a very good overview of the situation here (my thanks to Janet Reid for directing me towards Jackie's thoughtful piece).

The Romance Writers of America has stated that as Harlequin is now providing vanity publishing services, Harlequin will no longer be eligible for RWA-provided conference resources (I can't provide a link to the statement, as I'm not a member of the RWA). Harlequin's response appears in full on agent Kristin Nelson's blog and includes this assurance:

"...we are changing the name of the self-publishing company from Harlequin Horizons to a designation that will not refer to Harlequin in any way. We will initiate this process immediately. We hope this allays the fears many of you have communicated to us."
It's something, I suppose: but renaming the imprint doesn't stop it being a vanity imprint, so most of the problems with it still stand.

The Science Fiction Writers of America has condemned Harlequin's new imprint (its statement also appears on the Writer Beware blog):

"The Science Fiction and Fantasy Writers of America, Inc. (SFWA) finds it extremely disappointing that Harlequin has chosen to launch an imprint whose sole purpose appears to be the enrichment of the corporate coffers at the expense of aspiring writers."

The Mystery Writers of America has issued a statement which includes the following pointer:

"Offering these services violates long-standing MWA rules for inclusion on our Approved Publishers List."
Literary agent Rachelle Gardner sees raw submissions every day, and understands how bad many of them are: she expresses her concerns about the implications of such schemes here; literary agent Ashley Grayson voices more concerns in this blog post, and makes this rather lovely comment:

"The offer is reprehensible: For between $600 and $1,600 you can pretend to be a published author. You won’t be, really published, because no commercial publisher liked your book well enough to bring it to market. They will just pretend to offer it for sale if you pay the costs."
Victoria Strauss of Writer Beware has asked why people are getting so riled up about this particular vanity-publishing scheme when other similar schemes have barely raised a ripple.

Finally, a big gold star goes to writer Stacia Kane, who seems to have spent the whole week explaining why Harlequin Horizons is such a bad idea. I've lined up one of her many comments to appear as a blog post here in a couple of days: it's a treat. She's been absolutely inspiring, and I applaud her.


Edited to add some more linky goodness:

John Scalzi: Writers’ Organizations to Harlequin: If You’re Not Going to Act Like a Real Publisher, We’re Not Going to Treat You Like One

Making Light: RWA Walks The Walk

The Examiner: Harlequin Horizons to change name to appease its critics

Dawn Metcalf: What's New on the Horizon?

E-Reads: Harlequin, "Surprised and Dismayed" by RWA Action, Defends Decision But Moves to Change Program Name

Saturday, 31 October 2009

A Horror Story For Halloween

Over the years I’ve read lot of publishing-related horror stories. I’ve read about writers who cheated and were cheated, publishers who ran away with wives as well as money and rights, and literary agents who ended up in prison for their sins. But the one story which stands out for me is the one about a writer who in her attempts to get published managed to hook up with a dangerously clueless agent, an incompetent ghost-writer (who also happened to be an incompetent literary agent), a vanity publisher and a plagiarism charge. Along the way she attracted negative attention from just about every publishing- and writing-related website, offended many people including the high-profile writer whose work was plagiarised, had a few wiccan curses thrown around on her behalf, insisted none of it was her fault as she had high blood pressure, and provided me with one of the most absorbing demonstrations of How To Look Foolish On The Internet that I have ever encountered. I have to admire her dedication: but her determination to be published no matter what, and her refusal to even consider that she’d done anything wrong makes her attempts to be published a failure of quite epic proportions. I give you the story of Lanaia Lee.

Two years ago, a writer called Lanaia Lee sent her novel, Of Atlantis, to the Dear Author site for possible review. One of Dear Author’s readers duly began to read it… and wondered why the text seemed just a touch familiar. After not much digging at all, the reader realised that Lee’s opening chapter was almost word-for-word identical to the best-selling David Gemmell’s book, Dark Prince. Compare the two:

Lee: The golden-haired child sat alone, as he usually did, and wondered whether his Father would die today

Gemmell: The golden-haired child sat alone, as he usually did, and wondered whether his father would die that day

Dear Author reacted with typical style and published a fantastic blog post in place of its review: its now-infamous Top 10 Tips For Plagiarists. The post was quickly picked up by Making Light, and by Absolute Write, and slowly the story unfolded.

It turned out that Lanaia had paid a ghost-writer $400 a month for nearly two years to write her book for her, and that the ghost-writer had been responsible for the initial plagiarism. That ghost-writer was Christopher Hill, of the Hill and Hill Agency, a Scotland-based literary agent who had worked hard at making no sales at all.

For some time Hill had represented Lee but had failed to sell her books: with hindsight this is not surprising as although Hill reported in some depth to his author-clients, listing publishers’ comments and providing detailed lists of revisions which those publishers had apparently asked for, he never once made a sale. Many of his clients believed that they were on the brink of being published by major houses but shortly before the Lania Lee story broke one of his clients learned that the publishers who had, according to Hill, offered him a book deal, had never even heard of him, his book, or Hill. A little investigation revealed that this was true for all the writers Hill represented, most of whom believed they were about to be signed: at that point Hill claimed to have left the country, although I’ve been told that he actually remained at home in his Scottish bungalow throughout the whole fandango.

Meanwhile, back to Lee. Because she hadn’t committed the initial plagiarism by copying Gemmell’s work into “her” book, Lee insisted that she was not guilty of plagiarism. She left Gemmell’s chapter up on her website to showcase “her” work and when she was urged to take the work down she issued the following statement on her website intended for her (by now, many) critics:
I have erractic hypertension, you keep dogging me I could have another stroke, contact my agent and attorney, I’m sure no one wants mt blood on their hands. [sic]
And then Lee’s new literary agent stepped into the ring: one Cheryl Pillsbury, an author who had published one of her own books with XLibris, another with Outskirts Press, and two more with PublishAmerica. Those three publishers have more in common than just publishing Ms Pillbury’s books: they’re all vanity presses. Accounts of Pillsbury’s agenting sales vary: but all report a very low number, and all report sales only to vanity presses. Perhaps realising that she couldn’t make a living with such a paltry record Pillsbury began AG Press, the pay-to-play imprint which was going to package Lee’s book in order for it to be published by Roval Publishing which was, you’ve guessed it, another vanity press. With this grounding in publishing quaking beneath her, Pillsbury arrived at Making Light with her fists up, and commented,
For people who throw stones at glasses houses should be very cautious about speaking before they know the truth. Slander can cause a major lawsuit from the author and the publisher mentioned, because I will make sure they know about this and dear Jane will have nightmares in 10 fold. Yes, I'm Wicca.

I was just informed, the author has already set the motions for the lawsuit, be prepared. You were told by the lawyer not to post anything related to this issue, first amendement does not apply. I have made a copy of this site for proof, see you soon. Have a ducky day.
(The Jane who Pillsbury referred to there is from Dear Author.) While several online writing communities were outraged by Lee’s actions, Victoria Strauss took a kinder view. She had already written extensively about Christopher Hill and when the Lee story broke cover, Victoria wrote,

I find it completely plausible that the ripoff of Gemmell was Hill's work, not Lanaia's. It would be absolutely typical of Hill to do something like this to screw over a client--especially one who'd twigged to his scam.

Even today, Lanaia Lee is promoting that plagiarised book, Of Atlantis. A book she paid Hill thousands of dollars to write; which was represented by a fee-charging agent with a history of vanity publishing; which was published by fee-charging Roval Publishing. She is a wheelchair-bound stroke victim who has wasted thousands of dollars on this book and in the process has become infamous. I doubt, however, that she’s sold more than a few copies of “her” book.

See, I told you it was a horror story.

Friday, 18 September 2009

Vanity Publishing or Self-Publishing?

How can vanity publishers and self-publishers be distinguished from one another? And why is it important that we make this distinction?

When an author self-publishes then the copyright page of his book bears the name of his imprint; his publishing company—even if it publishes just one title—owns his ISBN and the publication rights to that book. As publisher he’ll know exactly how many copies of his book have been printed, where and when they have been sold, and who to. Consequently he remains in full control of both the production and distribution of his own books.

A vanity publisher, however, will usually have its imprint listed on the copyright page of each book it publishes, and will control most aspects of their production and printing; consequently, the author will not have authority in the publication of his own book, nor will he have immediate access to vital information about stock levels and sales records. While vanity publishers often masquerade as mainstream or self-publishing services, their books usually carry the name of their own imprint: and by definition, if the imprint doesn’t belong to the author, it’s impossible for them to have self-published the book.

If you're considering self-publishing your book then it's important that you understand this: otherwise you could end up making a very costly mistake, and losing your precious first rights to an unscrupulous vanity publisher.

Tuesday, 8 September 2009

PublishAmerica Twitters!

The infamous vanity publisher PublishAmerica has joined Twitter! This delights me because while PublishAmerica can (and apparently does) delete all critical comments or difficult questions from its own message board, it doesn't have the same power on Twitter; and while it can block people from following it there (and yes, it's already blocked me: I twitter as HPRW) it can't prevent the people it blocks from reading its tweets via a simple search.

If you twitter too and would like to help inform people of the truth about PublishAmerica, here are a few preformed tweets for you. All you have to do is copy-and-paste them into your tweet-box exactly as they are, and send them into the twitterverse. Here we go:

"Traditional" (commercial) publishers don't ask their authors to buy their own books. #PublishAmerica does.

#PublishAmerica on Writer Beware's "Two Thumbs down" list of publishers to avoid: http://bit.ly/2DUZ63 Please retweet!

#PublishAmerica should name bookstores which are buying its books + give titles too. Otherwise, PA is promoting PA and not its books. Right?

@PublishAmerica wrote, "203 new authors knocked on our door today": how many PA authors have to buy their own books to make any sales?

@PublishAmerica, you claim to be "america's number one book publisher": what's your authors' average royalty payment? How many get $0.00?

@PublishAmerica, you claim to be "america's number one book publisher": how many copies do each of your titles sell, on average?

@PublishAmerica, you claim to be "america's number one book publisher": how many PA books have reached the New York Times Best Seller list?

@PublishAmerica: how many sales make a bestselling #PublishAmerica book? And how many of those copies does the author pay for?

Anyone considering submitting to #PublishAmerica read this first: http://bit.ly/LULLc Please retweet!

Anyone want to know more about #PublishAmerica? Read "Bewares and Background Checks" at the AbsoluteWrite.com forum.

Are your #PublishAmerica royalty statements wrong? Contact the Maryland Attorney General. Please retweet!

Atlanta Nights by Travis Tea: deliberately terrible, #PublishAmerica still offered to publish despite claims to select the best. Please RT!

Before signing with #PublishAmerica, go to book store and ask if they stock PA books. If not, ask why, and LISTEN CAREFULLY.

Check out AbsoluteWrite.com forum, "Bewares and Background Checks". #PublishAmerica has its own section due to hundreds of complaints.

Check out how #PublishAmerica talks to its authors on the PA message board: http://bit.ly/1sMEwt

Considering submitting to #PublishAmerica? Google "Atlanta Nights" by Travis Tea, and "Crack of Death" by Sharla Tann. Please retweet!

Crack of Death by Sharla Tann: deliberately awful, and still #PublishAmerica offered to publish it. Please retweet!

Look here for accurate info about #PublishAmerica from professional writers and editors. http://bit.ly/1wRmoK

RT @HPRW How Publishing Really Works: PublishAmerica Twitters! http://bit.ly/ga2Qdb

RT @LJHatton: How #publishamerica treats authors who question PA's service. http://tinyurl.com/o6z98m Professionals DO NOT act this way.

RT: @P_N_Elrod: How PublishAmerica deals with its writers: http://bit.ly/11niR4

RT: @P_N_Elrod: How PublishAmerica editors deal with the books: http://bit.ly/p3nm3

RT: @P_N_Elrod: With Publishamerica accepting SO MANY new writers each week, [they can't] possibly give each a proper edit.

This from a pro editor: RT: @skyladawn: At the risk of being blasted...if you're a #PublishAmerica author, just don't query me. Please.

Try to find a story of someone being successfully published by #PublishAmerica. Let me know if you find one.

Vanity publishers make most of their money from their authors, not from readers. Guess where #PublishAmerica makes most of its money from?

What #PublishAmerica authors have to do to get booksignings: http://bit.ly/f8GDf Please retweet!

What professional writers, editors and agents say about #PublishAmerica: http://bit.ly/YAa2A Please retweet!

Why does #PublishAmerica ignore its authors questions on PA messageboard and delete all those which show PA in a bad light?
I'm sure there are plenty more that you can think of, but make sure that you don't get yourself into trouble: don't make any libellous comments, or confront or upset any of the authors who have already signed up with PublishAmerica: it won't help, and it could cause hurt and harm. Remember to include a #PublishAmerica hashtag in your tweets, and do copy them into the comments section below so that we can all use them if we want to.

Get twittering!


Edited to add: I've added lots more more useful tweets to the list (with the permission of the original twitterers, obviously) so you now have more to choose from. PublishAmerica has now started to block people from following them, and has hidden its tweets from anyone but those following it; but all that does is stop its efforts to use Twitter to publicise its business, while "our" tweets will remain visible to all who search for PublishAmerica.

Sunday, 7 June 2009

Guest Post: Avoiding The Conmen, by Victoria Strauss

The final guest blog post today comes from Victoria Strauss of Writer Beware. She's very well informed about writing and publishing and has been quite ridiculously supportive of me and my blog this year; and she works incredibly hard to educate and protect writers and in so doing, presents herself as a target for a lot of people who occupy the nastier side of publishing. She takes a lot of criticism, rudeness and downright abuse, and never fails to respond with grace and humour. I am profoundly grateful to her for all the support she's given me this year.

This piece isn't even something she wrote as a special post: it's just one of the many helpful posts she makes every week over at Absolute Write. As usual, she's got things bang-on. Thanks, Victoria. I owe you.


It's incredibly easy to avoid the conmen (and women). Query only agents with verifiable track records of commercial book sales (which you should be able to find on their websites. No track record, no query). Approach only publishers whose books you've found on the shelves of bookstores and libraries. If writers would just stick to those two simple rules, most of the conmen (and women) would go out of business.

The reason the conmen (and women) survive is not just because writers are inexperienced, or don't know their names from reading them on a blog somewhere. It's because so many writers assume that all agents and publishers are essentially equal. This makes no sense at all. In the real world, would you hire someone who had no skills that qualified them to do the job you wanted them to do, and could offer you no references? Probably you wouldn't. So why should agents or publishers be any different?

Saturday, 6 June 2009

Guest Post: Your Search For A Publisher, by Jonathon Clifford

Every wary writer will have heard of vanity publishing. It occupies the shadier side of the publishing business, and involves less-than-scrupulous publishers charging writers for publication. In vanity publication, the quality of the work is never considered, just the willingness and ability of the writers concerned to hand over large chunks of their cash. The books are often shoddily produced and rarely make any decent level of sales: the good writing is published alongside the bad, and while the vanity publishers make money out of the deal, the writers almost never do.

Jonathon Clifford came up with the term of "vanity publishing" a few decades ago, and has worked ever since to expose the truth about vanity publishing. He's written numerous articles about vanity publishing for the mainstream press, and is widely acknowledged as the primary expert on this nasty subject.

My thanks to him for this post.




As an aspiring author it isn’t writing your book that is the problem, it is when (without guidance) you come to search for a publisher that you risk being ensnared by those determined to take your money while giving you little or nothing in return.


So who am I to offer you guidance?

For eighteen years I have carried out a one-man campaign to clean up the world of vanity publishing. During that time I have been sent copies of hundreds of their promotional letters, editorial reports, quotations and contracts. Through this material it has been proved to the satisfaction of the courts that many vanity publishers are guilty of “gross misrepresentation of their services”. As a result many authors have—with my advice—successfully sued the vanity publisher with whom they had become embroiled.

In 1996 I was invited to our House of Lords for lunch to speak about the need to change the law to control vanity publishing. Fifty-eight Members of Parliament answered my call for support, but it wasn’t until 2008 that the law had been sufficiently altered to allow those bodies who wished to take action against dishonest vanity publishers. In 2000 I organised an Awareness Campaign backed by a website and free advice pack (which may be freely downloaded from my website) giving advice on Finding a Mainstream Publisher, Internet Publishing, the Market for Short Stories, Self-Publishing, Copy Editing, Proof Reading and Vanity Publishing

I have also made programmes for both regional and national BBC and Commercial TV, have taken part in a host of national and regional radio programmes and there have been articles about my work in magazines and newspapers both in the UK and around the world.


How (very easily) can you be taken in?

You find an advertisement in a newspaper or magazine which asks for manuscripts to be submitted. You send off yours and it is ‘accepted’.

But you do not appreciate that almost anyone who submits anything gets it accepted and, in the euphoria of that ‘acceptance’, your brain goes out of the window! You do not see the £ sign followed by the noughts. You fail to remember (if you ever knew) that the only publishers who ever advertise for authors are vanity publishers who are there to make money out of the unsuspecting author, not from the sale of copies of the books they publish - for once they have received your final payment they have all the money they are going to make out of you and promotion and marketing would cost some of it.

Along with the ‘acceptance’ of your manuscript you must also wary of two other phrases: ‘Print-on-Demand’ and ‘Self-Publisher’.

The honest print-on-demand outlet is extremely useful, but it is a phrase that can be misleading. If the publisher does not implement an effective promotion and marketing strategy for your book there is little or no demand for it, other than from your own efforts. He can then quite legally print only the very few copies ordered by your friends and family—whatever you may have paid!

Self-publishing cannot by definition be done for you by a third party and there have already been cases in the UK where vanity publishers masquerading as ‘Self-Publishers’ have been taken to task by the Advertising Standards Authority.

However the required payment is described, it is you who are going to pay for your book—not (as you are led to believe) a part of, or a share of, or a subsidy towards, but all of the cost plus a handsome profit and once it has been ‘published’ it will no doubt simply disappear into the woodwork.

Publishing your book should be an enjoyable and stimulating experience, not the fiendish nightmare created by so many vanity publishers. So before you answer an advertisement, go to my website and request a copy of my Advice Pack which is available to all—at no cost.


© Johnathon Clifford May 2009

Thursday, 4 June 2009

Guest Post: Avoiding Scams

When I began this blog I hoped it would help writers avoid losing their work to vanity publishers and fee-charging agents. Preditors & Editors has always been a useful resource for wary writers and here its editor, David L. Kuzminski, discusses how we can all take steps to avoid scams and protect our work.


Many scams depend upon the victim wanting something a lot and being relied upon to not inspect closely upon being given an offer. The more that someone wants something, the more likely the scam will succeed.

Many of us have seen or heard of the TV scam where someone offers a top of the line TV for a reduced price that would save the buyer a lot of money. All sorts of reasons are given such as the retailer accidentally sent two instead of one to the seller who's willing to share his good fortune by selling you the second TV. He even lets you look at his that’s still in the box so you have no reason to believe that the other identical box doesn't have a TV as well. Besides, it weighs like it has a TV in it and you even get to look through a hole in the sealed box so you can verify there's a TV screen in it. However, the box conceals that it's only an old picture tube and enough bricks to make the box feel right in weight.

Unfortunately, with publishing it's more difficult to inspect ahead of time because the physical product isn't going to be immediately available because it's your work that's to be published. In fact, the emergence of the Internet has made the process even more difficult because you have no idea where the other party is located or whether they can even deliver on the promise. This is made more difficult to discern between legitimate and scam operations because you're faced with the same problem from both. So, how do you know who to avoid and who to trust?

The first rule is never pay anything up front to publishers. Legitimate publishers do not charge writers to publish their work because they make their money from selling your work to readers. In fact, legitimate publishers pay you, the writer, and many of them even pay an advance while all of them assume the actual risks of publishing your work. Those risks are what make publishing so difficult to achieve because publishers aren't in business to lose money. They want written work that the public is willing to pay for. Consequently, they inspect what they're buying. If your writing isn't up to their standards or fails to fit the niche they fill within the marketplace, they're very likely going to pass off on your work.

The same advice about not paying anything up front to a literary agent is also true. Likewise, it's difficult obtaining an agent because they're taking a financial risk on your work from the moment they agree to spend some time reading your query. They don't have days with more hours than any of us and they have to use that time wisely. Therefore, they ignore anything that fails to interest them or anyone who proves to be too difficult to work with which could range from ignorance of the publishing industry to poor writing to unreasonable demands.

The second rule in avoiding risk is to conduct an inspection of your own. Look in a bookstore to see if the publisher you feel is worthy of publishing your work actually has any titles on the shelves. Don't just accept a listing in Amazon as sufficient because Amazon might be big, but it's not the entire market. Besides, readers still like to browse and that's not quite as easy to do online. Yes, it can be done online, but some publishers won't permit online browsing within their products. That's not a good sign. If the publisher is unwilling to permit the reader to see the first few pages, it could mean the publisher has something to hide such as poor or non-existent editing.

When you inspect a literary agent, look to see what the agent has represented before. Legitimate agents are quick to reveal their successes. Scams generally don't have any successes, though there are a few exceptions where agents found it was easier to just charge fees and not bother with doing any actual selling because the first couple of real sales turned out to be hard work. So that means you have to ask or check on when those sales were last made. If the agent can't point to any sales within the last twelve months, then you're better off without them on your list of who to trust.

Remember that the moment you seek publication, you're placing yourself in the ranks of professionals who get paid for their work. That makes you a target for scams so it's important that you question and research any and all claims anyone makes to you before you trust them. By the way, the really legitimate publishers and agents won't make claims about what they can do because they have more than enough offers coming in to them that they don't have to seek out manuscripts.

The third rule is to never spend money where your publisher or agent suggests. It's their job to see that your work is good enough to begin with before accepting it for publishing or representation. If they even bring up the subject of having you get your manuscript edited by someone else, then they don't have your best interests in mind. It's their job seeing that your work is shopped around to publishers or readers. It's not your responsibility to make a tour at your expense or to purchase promotion services.

The fourth rule is that their contracts must share the risks equally. They don't get to recoup their costs before you see any profit for your work. You're not in the business to support only them. You're entitled to fair compensation in the form of royalties aside from any advances which have to earn out first.

So far, we've ignored contests, editing services, and promotional services. Let's get to those now.

Contests are a definite ego trip. Beating out other writers is like winning a race and on occasion it can benefit the writer by influencing others to want his later written work. Of course, scams rely upon all that as well. They know writers have egos and are willing to part with money to enter a contest that might expose their work to more opportunities. However, only a few contests actually can deliver on that expectation. Scams rely upon that knowledge. They don't have to really produce any results other than offer a prize and that could come from the reading fee that many contests charge. After all, it seems reasonable to writers that they can't just expect judges to work for free to read thousands of entries and that's where it starts getting nasty. Many contests don't have knowledgeable judges to determine a winner. Some don't even name their judges. As well, the work is subjective and they can essentially name anyone they choose to be the winner. So long as an actual prize is awarded in accordance with the contest rules, they’re pretty safe from the reach of the law.

Editing services are once more a subjective matter. So long as something is produced in the form of editing, there's little a writer can do as almost all editing services have caveats in their contracts making it clear that they don't guarantee their work will produce an acceptance by a literary agent or publisher. Besides which, the really good publishers have their own editors who do the same thing for manuscripts with minor problems and the publisher pays them, not the writer.

And of course, promoters make the same caveats apply to their work. They can only get the title and author's name out there. Any sales are dependent upon what the public or industry is seeking so it's basically a gamble with better odds for them than any of the games in Las Vegas because they always win. That's one reason why so few books are ever advertised in the media by publishers.


Preditors & Editors maintains a unique and fascinating database for writers. If you want to know if an agent has made any professional sales, if a publisher is worth submitting to, or if a writing competition is likely to cost you a lot more than the entry fee it demands, then you'll almost certainly find something useful in its lists—even if it's not what you want to read. My thanks to David Kuzminski for allowing me to use this article here.

Monday, 4 May 2009

Vanity Presses: Might They Steal Your Work?

I've been alerted to an anonymous complaint concerning a UK vanity press.

It concerns a writer who withdrew his submission as soon as he realised that he was dealing with a vanity press rather than a mainstream publisher. He asked for his material to be returned: but he's alleging that now publication is no longer an option the vanity press is ignoring all his attempts to contact it and has not returned any of the materials he supplied, despite repeated requests for it to do so.

Now, in this writer's situation I wouldn't be too worried: I'm sure he won't have been foolish enough to send in his only copy of the material, so he should still have a copy at home, safe and sound, to submit to somewhere more reputable; and this vanity press isn't going to publish his book unless he pays for it to do so, as it just doesn't have the sales channels available to make money by actually selling copies of it like good publishers do.

However, if you have had similar (or more sinister) problems with a vanity publisher I'd really like to hear from you, either in the comments to this thread or by email. You can reach me on "hprw at tesco dot net", and I'll keep all correspondence confidential.

Friday, 17 April 2009

A New Model for Publishing?

For decades, the publishing business has worked pretty well. Writers write books; agents sell those books to publishers; publishers make the books available to the market. Money flows through the system from reader to writer via the publisher and agent. Everyone involved makes money, and gets what they want.

The publishing process—and the flow of money through it—begins to break down when the people involved in it aren't up to scratch.

You've written a book but your writing is so poor that you can't get an agent or a publisher to take you on? Learning to write well is the Old Model for writers, and therefore outdated. Publish your book yourself, then you'll have books in your hand within a week which you can sell direct to your own readers, mistakes and all!

You want to be an agent but you lack the expertise, experience and contacts you need to sell books to publishers? No problem! Make your money direct from writers! There are plenty of them and if they’re paying you direct, you can do away entirely with submitting to publishers. This New Model saves you both time and money!

You're a publisher, but can't sell your books to readers? No problem! Sell them to your writers instead! They’ll not be put off by poor writing or mistakes in their own books, so you can do away with editors; and you won’t have to employ sales people to get your books into bookshops (not that they’d stock them anyway, with all those mistakes in them), as your authors will buy their own books online, direct from you. Your New Model for Traditional Publishing will earn you a heap of cash—and you won’t even have to read any submissions. Just stick them out there as fast as they’re submitted, and watch the cash roll in.

Be very wary of new models of publishing. The old one works just fine.



[Note: this piece first appeared on my blog last June but somehow moved itself back into my list of draft posts, along with a couple of others. I will republish them all when the schedule allows. If you have read it before, apologies for the repetition; if you haven't, then please ignore this!]

Thursday, 16 April 2009

Self-Publishing vs Vanity Publishing

Self-publishing and vanity publishing can be very difficult to tell apart.

There are marked similarities between them: both often involve little or no editorial selection or input; both usually produce books which are difficult to market or sell effectively; and very few books from either sector make a decent number of sales. But there are differences too.

Self-publishing involves a writer publishing their own book, and controlling everything from the content to the sales. So the imprint on the copyright page has to be theirs, and not that of the publishing service they’re using. The copyright statement refers directly to them, or indirectly by referring to the copyright holder (who happens to be them), and not to the publisher or printer. If a book is published with someone else’s imprint on the title page, it can’t logically be self-published, right? Further, the self-published writer maintains control of the editing, production, PR and sales processes all the way along: while they might pay other people to do some of the work for them—like editing or design—they project-manage the whole thing. This means that at any stage in the process the self-publisher knows exactly what’s happening with their book, how many copies are printed or sold, and how much profit or loss has been incurred as a result.

As I’ve written before, a vanity publisher is defined as a publisher which makes the majority of its money from its writers rather than its readers, whether by up-front charges or through selling books back to them once the book is published (which is how PublishAmerica does business). It’s a question of focus here, and websites are a good source of information: if the publisher focuses on finding new readers to sell to, chances are it’s a mainstream house; if its focus is on impressing writers and getting them to submit then chances are it’s a vanity press. Writers who use a vanity publisher have little or no control of the publishing process, they usually don’t have easy access to sales or royalty figures, the imprint on the copyright page is rarely theirs (although I have seen this happen) and often the copyright statement doesn’t refer to them either. Then you can argue that there’s a question of intent on behalf of the vanity publisher; and a question of the author’s knowledge and understanding of the process—but those two points are much more difficult to quantify and establish, and sound either spiteful or insulting, depending on whether you’re the publisher or writer concerned, so I’m not too fond of them.

This is a difficult distinction to make. It’s made even more difficult by most of the vanity presses insisting they’re self-publishing service providers, subsidy or cooperative publishers, or are working to a new business model or other similar nonsense; and by writers not understanding that there are so many differences between mainstream, vanity and self-publication. Many organisations don’t distinguish between vanity and self-publishing: I remember hearing that the Arts Council, for example, lumps them in together. But I know of several dedicated self-publishers who do very well for themselves; and I know of many writers who have been stung by vanity publishers and have been deeply hurt as a result.

Thursday, 9 April 2009

Why Do Vanity Publishers Sell To Writers, Not Readers?

It’s widely accepted in the publishing industry that the difference between a vanity publisher and a mainstream, commercial publisher is that the former makes most of its money selling books back to its writers, while the latter makes its money selling books on to new readers: but why is this the case and why is that distinction so important?

Mainstream publishers focus on selling their books to readers. This is done through the efforts of salespeople, distributors, wholesalers and booksellers, with the assistance of publicity teams which manipulate a vast network of media contacts in order to bring books to their readers’ attention. It’s a two-pronged attack which simultaneously makes the book widely available and makes potential readers aware of the book, and publishers which only focus on one side of this equation rarely succeed.

Vanity publishers focus on selling to their own authors because they know that those writers are keen to see their books sell well, and they provide a guaranteed market for their own books. Vanities don’t attempt to sell to bookshops or to promote to new readers because that’s a complex system which can be very expensive; and because they know that bookshops aren’t likely to buy their books and reviewers aren’t likely to review them.

Saturday, 28 March 2009

Tainted By Association

A little while ago I read a post on the Authonomy message board in which information was requested about a particular London-based publisher. Was it a legitimate publishing house? I did a little digging and realised I’d already checked out the same publisher for someone on the Absolute Write message board last summer.

On reading the publisher’s website I got the distinct impression that they were a pay-to-play publisher, although prices weren’t mentioned. Most of the site focussed on advising writers how to submit, and how to prepare their work for submission: but surely a publisher should focus on promoting the books they’ve already published? I emailed the publisher to find out more and their reply confirmed to me that they were, in fact, a vanity press. I posted this information at Absolute Write and thought no more of it until a few weeks later, when I received by email a threat of legal action against me. The person who made the threat worked for the publisher concerned, and was upset that I’d put his name up at Absolute Write.

I was happy to edit his name out of my original post: my objection wasn’t directed at him, but at the publishing company he worked for, which was charging writers to publish them; and I do prefer a quiet life. However, I did find it intriguing (and still do, hence this post) that while he asked me to edit his name out of my post, he didn’t make any objection at all to my identifying the company he worked for as a vanity press.

Now, why do you think that might have been?

Thursday, 26 March 2009

Where Books Are Sold

Most books are still sold in real, physical bookshops and not online, despite claims to the contrary by many of the vanity presses and self-publishing services.

There are exceptions: few textbooks ever make it into bookshops and are instead sold direct from the publisher to the end-user, sometimes through the university or school. Few self-published titles or vanity-published titles make it into many shops either: most of these books are sold via the internet, or as a result of the authors’ efforts to sell into individual bookshops. But their overall sales are notoriously low, which has a lot to do with the fact that they just don’t get the exposure to their potential readers which comes with bookshop placement.

Wednesday, 25 March 2009

When Mainstream Publishers Link With Self-Publishing Services

For years I’ve been advising writers that while self-publishing can sometimes be a route to success, only the very lucky, capable few manage to achieve it: and that unless there are exceptional circumstances surrounding their books, such as an easily-accessible niche market or their own brilliant marketing skills, they’d be better off pursuing mainstream publication if they want their books to reach the widest possible readership. I know that this reasoning holds water because I’ve seen so many writers fail with their self publishing endeavours: and yet I’ve often been shouted down for my apparent failure to recognise that publishing is changing.

Now, several reputable publishing houses seem to be suggesting that self-publishing is the new way forward. HarperCollins’s Authonomy site has teamed up with Blurb.com (which has, in the past, also been connected with Chronicle Books); both the US literary agency, Objective Entertainment, and the UK-based military history publisher Osprey are now referring to writers they reject to AuthorHouse, a straightforward vanity press; and a few weeks ago the independent publisher Accent Press announced its new pay-to-play publishing scheme for its erotica imprint, Xcite books.

This move doesn’t surprise me. We live in difficult times and publishing is suffering: there have been huge redundancies already and I have no doubt that more will follow. There are so many writers in the slush pile who are desperate to be published, but so few who are good enough to succeed: the temptation to steer them towards self-publication and to earn a commission from them in the process must be huge—it’s easy money for the publishers involved and it fills a need in the writer, too. What I don’t like, here, is the way that it’s being done.

It’s being presented as a real route to commercial success and while that might be true for a lucky few, most writers who participate in these schemes are not going to do well out of them. They aren’t likely to make many sales; the writers who pay extra for services like editing and design are unlikely to even earn their money back. And yet none of this seems to be mentioned by the publishers when they refer the writers on.

I suspect that before too long we’ll see many more publishing houses referring the writers they reject to POD-based self-publishing or vanity-publishing imprints. But there are some very obvious conflicts of interest here. Bearing in mind the doubtful quality of most of the books in the slush pile, most of the books concerned will have little chance of getting published in any other way: but is it fair to imply to those that they might do well out of this? And what about the writers who are good enough to do well with other mainstream agents or publishers? If they take the route that’s suggested by these publishing professionals, aren’t they being steered away from potential success?

For these schemes to work well for everyone involved, there will have to be systems set in place to avoid the conflicts of interest inherent in them; and the writers involved will have to be given plenty of appropriate support. But the most important thing here is honesty: the referring publishers must be very clear about the many limitations that publication of this kind involves, so that the writers involved know exactly what they’re up against before they sign up.

Monday, 23 March 2009

Publishing Isn't Broken

Because so few books seem to be taken from the slush pile, and even form rejections can sometimes take months to be dispatched, frustrated writers often claim that publishing is somehow broken. They feel that as publishing is not working for them, it can’t be working at all.

The problem lies not with publishing, but with these writers’ views of it.

Publishing is a business, and publishers have responsibilities to their shareholders to run their businesses as profitably as possible (which is why reputable publishers court their potential readers, while vanity presses court their potential writers—they’re both intent on seducing their primary customers into spending a nice chunk of cash). That means they have to publish books with a good potential for turning a profit: which means the books which aren’t going to need too much work to turn them into decent sellers. And this means that not all writers are going to be good enough to make the grade.

Mainstream publishing isn’t broken: it has its flaws, certainly, but it still works. It still publishes books which show clear commercial potential; works to make those books as good as they can possibly be; and then gets those books into as many sales points as it possibly can. Just because it does that by only publishing the very best books from the very best writers, and consequently rejecting the majority, doesn’t mean that it’s broken: just that far too many writers are not yet good enough at their craft for publishers to risk investing their money in them.

Tuesday, 17 March 2009

Sales Statistics

There's a very useful analysis of self-publishing via the POD route on the Writer Beware website. While this extract discusses sales statistics, the complete article is far more extensive and essential reading for everyone who is considering self-publishing their work.



Sales Statistics

Despite some highly publicized successes, the average book from a POD service sells fewer than 200 copies--mostly to the authors and to "pocket" markets surrounding them--friends, family, local retailers who can be persuaded to place an order. According to the chief executive of POD service iUniverse, quoted in the New York Times in 2004, 40% of iUniverse's books are sold directly to authors.

POD services' own statistics support these low sales figures. AuthorHouse's online Fact Sheet, updated in September 2008, reported 36,823 authors and 45,993 titles. According to the New York Times, AuthorHouse reports selling more than 2.5 million books in 2008, which sounds like a lot, but averages out to around 54 sales per title.

iUniverse's most recent Facts and Figures sheet reports that the company published 22,265 titles through 2005, with sales of 3.7 million: an average of 166 sales per title. Obviously some titles can boast better sales (Amy Fisher's If I Knew Then sold over 32,000 copies)--but not many. According to a 2004 article in Publishers Weekly, only 83 of more than 18,000 iUniverse titles published during that year sold at least 500 copies. And in a 2008 article in The New York Times, iUniverse's VP, Susan Driscoll, admitted that most iUniverse authors sell fewer than 200 books.

As of 2004, stats for Xlibris were similar. According to a Wall Street Journal article, 85% of its books had sold fewer than 200 copies, and only around 3%--or 352 in all--had sold more than 500 copies. Things looked up in 2007: according to Xlibris's own internal reports, recently obtained by Writer Beware, 4% of its titles had sold more than 1,000 copies. However, the averages still aren't good. As of mid-2007, Xlibris had 23,000 authors and had published 23,500 titles, with total sales of over 3 million--around 127 sales per title.

Once independent companies, AuthorHouse, iUniverse, and Xlibris are now all owned by the same company, Author Solutions. In a New York Times article published in early 2009, Kevin Weiss, Author Solutions' CEO, put the average sales of titles from any of the company's brands at around 150.

Lulu.com, one of the most popular and cost-effective of the POD services and still independent despite the apparent trend toward consolidation among POD services, is explicit about its long tail business model. In a 2006 article in the Times UK, its founder identified the company's goal: "...to have a million authors selling 100 copies each, rather than 100 authors selling a million copies each." A Lulu bestseller is a book that sells 500 copies. There haven't been many of them.



Many thanks to Victoria Strauss for giving me permission to use this piece.

Saturday, 14 March 2009

The Big Question About Self Publishing Successes

If self-publishing is such a brilliant thing for a writer to do, why is it that most of the writers who are said to have achieved true success through self-publishing have only done so after their books have been republished by a mainstream publisher?

Tuesday, 24 February 2009

The Bookseller Blog: How Self-Publishing Really Works

I have another piece up on The Bookseller blog today called "How Self-Publishing Really Works" (catchy title, don't you think?), in which I discuss the differences between self-publishing and vanity publishing. I'll be posting something similar here in a week or two but I'd really like it if you'd comment over at The Bookseller in the meantime.